23 March 2016: Blogging in an Academic Context - How & Why?

On 23 March 2016, CERiM is organising a Seminar that focuses on how blogging can be used in an academic context. Reaching a non-academic audience with the conclusions of academic research is a challenging task, but blogs (in conjunction with other social media platforms) are an increasingly important communications channel when trying to reach audiences directly. The challenges for academics in the blogging environment are numerous: how to find time to blog, how to explain complex technical matters in a digestible manner, and how to find potential readers.

On 23 March 2016, CERiM is organising a Seminar that focuses on how blogging can be used in an academic context. Reaching a non-academic audience with the conclusions of academic research is a challenging task, but blogs (in conjunction with other social media platforms) are an increasingly important communications channel when trying to reach audiences directly. The challenges for academics in the blogging environment are numerous: how to find time to blog, how to explain complex technical matters in a digestible manner, and how to find potential readers.

This interactive workshop is only open to CERiM members and will explore these issues and explain how and why blogging works in an academic context by providing tips on how to write good blog entries and how to make sure they reach the intended audience.

Successful academic blogs will be examined, and conclusions drawn about what makes them successful. An optional exercise before the workshop will also enable participants to receive tailored feedback on individual blog entries.​ 

When: 23 March 2016
Time: 16.00-17.30 hrs
Venue: Maastricht University, Faculty of Arts and Social Sciences, GG80-82, Room 3.002​

About the Speaker

Jon Worth has been blogging since 2005 and is one of the best known bloggers about EU affairs. He has run workshops about online communications in EU policymaking for the past three years for the Masters programme European Public Affairs. He is based in Berlin, where he works as a freelance communications consultant and an advisor to political and governmental clients about online communications. More information about Jon Worth at www.jonworth.eu and @jonworth on Twitter.